About The Artist
Roni Gerson was born in Jerusalem, Israel in 1973. Her father was a documentary film director and an artist, and her mother was a school teacher, and later on a yoga instructor. Gerson is a middle child in a family of three girls. In 1999 she got her bachelor's degree in Business and Economics from the Hebrew University of Jerusalem. Between 1999 and 2006, Gerson worked in finance and financial risk management in Tel Aviv. In 2008 Gerson opened her own ceramic art studio, where she produced some original work and taught ceramics to adults and children. Gerson has studied graphic design and digital media at the Cavim Institute of Design in Tel-Aviv. In the spring of 2015, she relocated to California with her husband and three daughters. Since then, Roni Gerson has been painting and studying using several techniques, mixed media, acrylics, oils, and digital art.
About The Artwork
Roni Gerson’s art deals with her life experiences, mental processes she undergoes, and issues that concern her: Belonging. Femininity. Consumerism. The question of happiness and self-fulfillment. Social conventions versus freedom. Sexuality. And so much more. Gerson chooses specific visual images, sometimes iconic, to represent each subject she addresses. The images repeat themselves, creating a matrix and forming the skeleton of her work. These defined boundaries give Gerson the confidence to study the subject and create in a free, abstract way. Her subject investigation is done through the various changes in the image and its encounters with other visuals. These confront the image and cast additional personal or universal meaning to it, transforming the one-dimensional, tabloid subject into a complex and profound work. The different transformations of color and composition create contrast and harmony. The images appear and disappear in different layers of the work: positive versus negative, dark versus bright, realistic images against abstract elements and texts. The interaction and the connection between all the elements create the artwork, and the usage of well-known western cultural images gives it a pop art feel.